Faherty

Converting a Bank into a Retail Store

Project Overview

The Faherty Flagship

Where retail meets community

Faherty Brand commissioned the adaptive reuse of an existing bank building into a flagship retail store with a strong community and lifestyle component. The brand, known for its coastal-inspired apparel and sustainable values, required a retail environment that reflects its ethos while creating space for experiential engagement

Scope of Work:

Architectural Translation:

  • Existing architectural drawings of the original bank building were provided by the client. The primary responsibility was to reinterpret these 2D documents into a comprehensive 3D visual representation to guide spatial planning, design development, and concept validation.

Retail Store Design:

  • The interior of the bank was reimagined into a modern, inviting Faherty Brand retail space. Emphasis was placed on natural materials, open-plan merchandising areas, and a seamless customer flow throughout the store.

Event & Activation Space Addition:

  • A major component of the project included designing an open-air event space to extend the brand’s community focus. Key features of this area include:

Outdoor Dining Area:

  • Equipped with picnic-style tables accommodating 4–6 people each, shaded by vibrant picnic umbrellas to create a relaxed, beach-town vibe.

Food Truck Zone:

  • Designated spaces with power hookups and easy vehicular access for rotating tropical food vendors.

DJ Booth Platform:

  • A small elevated platform with electrical and acoustic considerations for hosting live music and DJ sets during weekend events.

Lounge & Walkways:

  • Paths and soft landscaping to guide guests and offer casual lounging opportunities under natural shade or umbrellas.

Parking Lot Flow Planning:

  • The existing parking lot was retained and adapted to support:

A dual-traffic flow system for easy ingress and egress.

  • Dedicated parking areas for both daily retail visitors and temporary food truck operators or event attendees.

My contribution

Cad Conversion Industrial design 3D Rendering

The team

1 × product manager 1 × product designer 1 × Industrial designer 1 x Architect 1 X Landscape Developer 1x NYC Zoning developer

Year

2024

No items found.

Design Intent

The overall vision is to fuse retail, leisure, and community engagement under one destination. This store is not just a place to shop—it’s an extension of Faherty Brand’s lifestyle and storytelling. The integration of the tropical event space strengthens brand experience, customer connection, and creates an inviting year-round destination.